home

The Brand Therapist

You know you have something special to offer, but you don’t have the words to describe it.

You have the candle burning inside, but you may not know how to let others see the glow.

You know the difference that is your strength, but need to find the context that shows you in the best light – allowing you to connect with those that will recognize and value what you offer.

Personal Branding for a Competitive Edge

Whether you are an executive in transition or a solo-entrepreneur, you need to stand out from the competition.

Tell your authentic story
Let’s get to know you. I’ll ask the questions that help you clarify and refine your brand story so that it is a true reflection of your authentic capabilities and differentiation.

Together we will clarify your unique market value and define the niche that you best serve as we develop your personal brand positioning.

Strategy is for people too
Equation Arts offers strategic web, marketing, and personal branding services targeted to the needs of people: coaches, consultants, success-driven executives, service professionals, career changers, personalities, and all those looking to set themselves apart from the pack.

Philosophy

I’ve built my practice around these foundations:

1. Be like a tree: first establish a solid trunk, then you can branch.
2. Establish context: we all have something special to offer, but we may need to change our context before it can be fully realized.
3. Be authentic: being successful means being yourself!

If these ideas suit you let’s talk about some
things we can do together.